2017 – Wow, what a year!

2017 – Wow, what a year!

 14 Dec 2017

I remember sitting in our old office in Govan this time last year and thinking about our strategy for 2017.
 
Business was going well but it was clear that some changes were needed for Red to truly stand out from the crowd.
 
As MD, I wanted to really focus on the fundamentals of our business and get back to our core values and ethos – in essence, getting back to our WHY.  We had spent a LOT of time TALKING about how we wanted the business to be, but I decided that 2017 was going to be the year that we take control of our destiny and put all of that TALK into ACTION!
 
Here are some of the highlights!
 
  • Brand Spanking New Website - Our old website was pretty generic, to say the least, and covered with stock images, so I wanted to completely revamp it and give it some personality, we are proud to be based in Glasgow so why not show off the City Murals!
  • All-singing-all-dancing CRM Software – Our old CRM system was not hitting the mark and we had heard of an exciting new Recruitment Software company (Firefish), based in Glasgow, that had the exact type of intuitive CRM system that we were looking for! Thanks to Wendy and team for making this seamless!
  • Funky New Offices – as forward-thinking recruitment consultancy we needed a different office vibe and I was keen to find somewhere that was central but modern and vibrant. In Spaces I found exactly that, a collaborative working environment for like-minded businesses. Moving from Govan to Glasgow City Centre has also enabled us to have easy access to clients and candidates. Plus Claudio’s coffee is awesome!
  • Social Media Frenzy – we previously had what I would call a Social Media ‘presence’ but I  wanted us to really have an ‘impact’ – we set up our weekly blog (thank you for reading!) and whilst we have a long way to go, we now have a defined strategy and, thanks to Greg Savage and others, know where we need to get to.
To be honest we have not looked back; it has been a fun journey so far and Stacey, Gordon and I are super-excited about what we can achieve in 2018!
 
Merry Christmas and Happy New Year from all of the team at Red!
 
(By Matthew Welstead)

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